Slavko Poltoratskyi

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Slavko Poltoratskyi

Slavko Poltoratskyi

Digital conveyancing platform

Digital conveyancing platform

Platform that empowers solicitors to the property conveyancing process

At OneDome, I enhanced our property transaction platform by integrating a user-friendly online conveyancing service. My role as a Senior Product Designer focused on refining the user experience, streamlining interactions, and simplifying processes for solicitors and clients, making property transactions smoother and more transparent.

OneDome is a UK-based start-up offering a property transaction platform that connects all parties involved in a home sale. As a product designer, my aim was to integrate online conveyancing into the platform to streamline the process, enhance transparency, and improve user satisfaction. This involves creating a seamless digital experience for solicitors, clients, and other stakeholders while addressing key pain points in the traditional conveyancing process.

Tools

Sketch, InVision, Axure RP, Photoshop, Illustrator

Role

User Research, User Journey Mapping, Competitive Analysis, Visual design, Prototyping, Testing

Problem

The traditional UK conveyancing process is slow, complex, and delay-prone due to inefficient communication, extensive paperwork, and coordination challenges, resulting in client dissatisfaction, increased operational costs, and potential legal risks.

Challenge

The new conveyancing platform needed to comply with legal and regulatory requirements, integrate with existing systems, maintain data privacy and security, and handle high property transaction volumes. It manages the entire conveyancing process online and brings together conveyancers, clients, and estate agents in one digital space.

Goal

  • Create a more intuitive and streamlined interface to improve navigation and usability.

  • Develop a flexible task management system that allows users to easily track, prioritize, and execute conveyancing tasks.

  • Implement real-time communication tools to reduce delays and enhance collaboration among all parties involved.

  • Integrate advanced document management features that ensure accuracy and reduce manual data entry.

Initial research

In my initial research of the conveyancing process in the UK, I found that it involves a complex workflow with specific tasks and responsibilities. The process requires coordinated efforts from mortgage brokers, buyer and seller clients, solicitors, and real estate agents. Research revealed the following challenges:

Initial research

In my initial research of the conveyancing process in the UK, I found that it involves a complex workflow with specific tasks and responsibilities. The process requires coordinated efforts from mortgage brokers, buyer and seller clients, solicitors, and real estate agents. Research revealed the following challenges:

Initial research

In my initial research of the conveyancing process in the UK, I found that it involves a complex workflow with specific tasks and responsibilities. The process requires coordinated efforts from mortgage brokers, buyer and seller clients, solicitors, and real estate agents. Research revealed the following challenges:

Initial research

In my initial research of the conveyancing process in the UK, I found that it involves a complex workflow with specific tasks and responsibilities. The process requires coordinated efforts from mortgage brokers, buyer and seller clients, solicitors, and real estate agents. Research revealed the following challenges:

29%

transactions delayed by slow communication

25%

delays due to incorrect information and waiting for documentation

70%

solicitors' time spent on non-billable tasks

Property title information obtained from Land registry

Client returns Client Information Form and Property Information Forms

Mortgage redemption statement ordered for information and copy sent to client on receipt

Contract pack prepared and sent to Buyer’s conveyancers

Additional enquiries dealt with and replied to

Contract and transfer deed sent to client for signature in readiness

Agents account and final mortgage

redemption statement obtained

Completion accounts prepared (if not already done)

Client returns Client Information Form

Contract pack received from Seller’s conveyancers

Searches ordered

Copy documents may be sent to client for information

Searches received

Mortgage offer received, any issues reported to the lender

Final report to client prepared and sent. Contract and documents signed in readiness. Client pays any deposit required

Registration completed by Land Registry and copy title deed sent to client and lender

Mortgage advance ordered. Completion accounts prepared (if not already done). Client pays balance needed to complete

Final searches

Mortgage monies and client balance received in time for completion

Completion monies sent to the Seller’s conveyancers. Keys released

Transfer deed received and sent to Land Registry

Completion monies received and keys released. Transfer deed sent to Buyer’s solicitors. Balance due provided to clients

Pre-Exchange

4-14 weeks

Exchange

9 weeks

SELLER’S CONVEYANCERS

BUYER’S CONVEYANCERS

Completion

2 weeks

Post Completion

2 weeks

User interviews

To directly address user needs and improve our platform, we interviewed two solicitors and consulted with a group of five experts. Their feedback highlighted issues with the client portal’s intuitiveness, legal form accuracy, and customization, leading us to enhance reporting tools, third-party integrations.

User interviews

To directly address user needs and improve our platform, we interviewed two solicitors and consulted with a group of five experts. Their feedback highlighted issues with the client portal’s intuitiveness, legal form accuracy, and customization, leading us to enhance reporting tools, third-party integrations.

User interviews

To directly address user needs and improve our platform, we interviewed two solicitors and consulted with a group of five experts. Their feedback highlighted issues with the client portal’s intuitiveness, legal form accuracy, and customization, leading us to enhance reporting tools, third-party integrations.

User interviews

To directly address user needs and improve our platform, we interviewed two solicitors and consulted with a group of five experts. Their feedback highlighted issues with the client portal’s intuitiveness, legal form accuracy, and customization, leading us to enhance reporting tools, third-party integrations.

I often wait days, sometimes weeks, for responses from clients or other solicitors, which significantly delays the process.

We frequently receive documents with missing or incorrect information, which means we have to spend additional time chasing corrections.

Competitive analysis

This research phase also included studying market trends, analyzing competitors, and gathering user feedback. Informative sessions with experienced conveyancing solicitors were crucial in gaining a deeper understanding of legal aspects, critical for effectively digitizing the conveyancing process.

Competitive analysis

This research phase also included studying market trends, analyzing competitors, and gathering user feedback. Informative sessions with experienced conveyancing solicitors were crucial in gaining a deeper understanding of legal aspects, critical for effectively digitizing the conveyancing process.

Competitive analysis

This research phase also included studying market trends, analyzing competitors, and gathering user feedback. Informative sessions with experienced conveyancing solicitors were crucial in gaining a deeper understanding of legal aspects, critical for effectively digitizing the conveyancing process.

Competitive analysis

This research phase also included studying market trends, analyzing competitors, and gathering user feedback. Informative sessions with experienced conveyancing solicitors were crucial in gaining a deeper understanding of legal aspects, critical for effectively digitizing the conveyancing process.

Company

Hoowla

InTouch

Leap

User Interface

User-friendly with document automation

Pre-configured matter types and intuitive interface

Customizable workflows and mobile apps

Legal Tools

Extensive legal tools including form automation

Automated legal forms and precedents

Extensive legal tools and custom workflows

Communication Tools

Client portal and email integration

Integrated email and SMS communication

Multi-channel communication,

Document Management

Document automation and eSignature integration

Comprehensive document management

Dynamic document generation and eSignatures

Search Integration

Integrated property searches

Integrated property searches and results

Seamless search ordering via InfoTrack

AML Compliance

Yes

Yes

Yes

Workflow Automation

Customizable workflows and task management

Workflow automation and real-time updates

Automated workflows with pre-configured tasks

Mobile Access

User-friendly with document automation

Pre-configured matter types and intuitive interface

Customizable workflows and mobile apps

Electronic Signatures

User-friendly with document automation

Pre-configured matter types and intuitive interface

Customizable workflows and mobile apps

Client Portal

Yes

Yes

Yes

Post-Completion Management

Digital AP1 and SDLT submission

Digital AP1 and SDLT submissions

Post-completion workflow integration

Completion Statements

Quick generation of completion statements

Easy completion statements and billing

Automated completion tracking

Persona and User Journey maps

We’ve developed detailed personas based on our initial workshops and continuous feedback loops with clients. For instance, with Harry and Alex, we’ve crafted User Journey Maps that really dive into their specific needs and ideas for enhancing their experience, providing us with clear insights into user goals.

Persona and User Journey maps

We’ve developed detailed personas based on our initial workshops and continuous feedback loops with clients. For instance, with Harry and Alex, we’ve crafted User Journey Maps that really dive into their specific needs and ideas for enhancing their experience, providing us with clear insights into user goals.

Persona and User Journey maps

We’ve developed detailed personas based on our initial workshops and continuous feedback loops with clients. For instance, with Harry and Alex, we’ve crafted User Journey Maps that really dive into their specific needs and ideas for enhancing their experience, providing us with clear insights into user goals.

Persona and User Journey maps

We’ve developed detailed personas based on our initial workshops and continuous feedback loops with clients. For instance, with Harry and Alex, we’ve crafted User Journey Maps that really dive into their specific needs and ideas for enhancing their experience, providing us with clear insights into user goals.

Ideation

Our journey to create a user-friendly conveyancing platform began with brainstorming and sketching, prioritizing functionality and user experience. Through iterative wireframing and testing of a low-fidelity prototype in Axure RP, we refined our design based on user and stakeholder feedback, ensuring the final product met all expectations and optimized our workflow.

Ideation

Our journey to create a user-friendly conveyancing platform began with brainstorming and sketching, prioritizing functionality and user experience. Through iterative wireframing and testing of a low-fidelity prototype in Axure RP, we refined our design based on user and stakeholder feedback, ensuring the final product met all expectations and optimized our workflow.

Ideation

Our journey to create a user-friendly conveyancing platform began with brainstorming and sketching, prioritizing functionality and user experience. Through iterative wireframing and testing of a low-fidelity prototype in Axure RP, we refined our design based on user and stakeholder feedback, ensuring the final product met all expectations and optimized our workflow.

Ideation

Our journey to create a user-friendly conveyancing platform began with brainstorming and sketching, prioritizing functionality and user experience. Through iterative wireframing and testing of a low-fidelity prototype in Axure RP, we refined our design based on user and stakeholder feedback, ensuring the final product met all expectations and optimized our workflow.

How might we…

How might we reduce communication delays between clients, solicitors, and third parties?

How might we ensure documents are complete and accurate to prevent delays?

How might we reduce the administrative workload on solicitors?

UI style and brand

When I joined OneDome as a Product Designer, the essential UI elements and the company's style had already been developed. My role involved studying these existing designs in Photoshop, importing them into Sketch, and developing new UI elements and icon illustrations to enhance the platform's visual identity.

UI style and brand

When I joined OneDome as a Product Designer, the essential UI elements and the company's style had already been developed. My role involved studying these existing designs in Photoshop, importing them into Sketch, and developing new UI elements and icon illustrations to enhance the platform's visual identity.

UI style and brand

When I joined OneDome as a Product Designer, the essential UI elements and the company's style had already been developed. My role involved studying these existing designs in Photoshop, importing them into Sketch, and developing new UI elements and icon illustrations to enhance the platform's visual identity.

UI style and brand

When I joined OneDome as a Product Designer, the essential UI elements and the company's style had already been developed. My role involved studying these existing designs in Photoshop, importing them into Sketch, and developing new UI elements and icon illustrations to enhance the platform's visual identity.

The first round of high-fidelity screens

We had clear frameworks and ideas for creating a page of cases. We divided the cases into three sections and included the ability to sort, which was straightforward. However, creating case cards proved to be a challenging task. After testing multiple options, Option B emerged as the preferred choice. The main design decision was to use cards instead of a table or list to display cases. We believed that for the MVP version, our lawyers wouldn't have much initial work to do.

The first round of high-fidelity screens

We had clear frameworks and ideas for creating a page of cases. We divided the cases into three sections and included the ability to sort, which was straightforward. However, creating case cards proved to be a challenging task. After testing multiple options, Option B emerged as the preferred choice. The main design decision was to use cards instead of a table or list to display cases. We believed that for the MVP version, our lawyers wouldn't have much initial work to do.

The first round of high-fidelity screens

We had clear frameworks and ideas for creating a page of cases. We divided the cases into three sections and included the ability to sort, which was straightforward. However, creating case cards proved to be a challenging task. After testing multiple options, Option B emerged as the preferred choice. The main design decision was to use cards instead of a table or list to display cases. We believed that for the MVP version, our lawyers wouldn't have much initial work to do.

The first round of high-fidelity screens

We had clear frameworks and ideas for creating a page of cases. We divided the cases into three sections and included the ability to sort, which was straightforward. However, creating case cards proved to be a challenging task. After testing multiple options, Option B emerged as the preferred choice. The main design decision was to use cards instead of a table or list to display cases. We believed that for the MVP version, our lawyers wouldn't have much initial work to do.

Final design

In the final stages of the OneDome project, we refined and iterated on the design based on comprehensive user feedback, ensuring the solution was both intuitive and efficient for conveyancers.

Final design

In the final stages of the OneDome project, we refined and iterated on the design based on comprehensive user feedback, ensuring the solution was both intuitive and efficient for conveyancers.

Final design

In the final stages of the OneDome project, we refined and iterated on the design based on comprehensive user feedback, ensuring the solution was both intuitive and efficient for conveyancers.

Final design

In the final stages of the OneDome project, we refined and iterated on the design based on comprehensive user feedback, ensuring the solution was both intuitive and efficient for conveyancers.

Case details

After everything is set up and the firm is ready to work, lawyers can receive cases through the client side or add cases themselves. To manage a case, a lawyer just needs to immerse himself in it, where he can get acquainted in more detail with all the current formation of the process, as well as perform a task or action to carry out the necessary task.

Case details

After everything is set up and the firm is ready to work, lawyers can receive cases through the client side or add cases themselves. To manage a case, a lawyer just needs to immerse himself in it, where he can get acquainted in more detail with all the current formation of the process, as well as perform a task or action to carry out the necessary task.

Case details

After everything is set up and the firm is ready to work, lawyers can receive cases through the client side or add cases themselves. To manage a case, a lawyer just needs to immerse himself in it, where he can get acquainted in more detail with all the current formation of the process, as well as perform a task or action to carry out the necessary task.

Case details

After everything is set up and the firm is ready to work, lawyers can receive cases through the client side or add cases themselves. To manage a case, a lawyer just needs to immerse himself in it, where he can get acquainted in more detail with all the current formation of the process, as well as perform a task or action to carry out the necessary task.

Timeline & Task track

One of the key pages I had to design during this project is the case info page. This page needed to effectively display the navigation between all the components, the process timeline, task lists, documents, messages, real estate information, and more. The primary objective of this page is to streamline the real estate transfer process.

Timeline & Task track

One of the key pages I had to design during this project is the case info page. This page needed to effectively display the navigation between all the components, the process timeline, task lists, documents, messages, real estate information, and more. The primary objective of this page is to streamline the real estate transfer process.

Timeline & Task track

One of the key pages I had to design during this project is the case info page. This page needed to effectively display the navigation between all the components, the process timeline, task lists, documents, messages, real estate information, and more. The primary objective of this page is to streamline the real estate transfer process.

Timeline & Task track

One of the key pages I had to design during this project is the case info page. This page needed to effectively display the navigation between all the components, the process timeline, task lists, documents, messages, real estate information, and more. The primary objective of this page is to streamline the real estate transfer process.

Documents

Documents for lawyers in Britain occupy a kind of sacred place in life. For this reason, we have created a documents tab for each individual case, and at the moment when a lawyer creates or accepts a case, the system automatically generates a library of documents from branch templates. Each document is a digital document into which all the necessary information about the property and the client is inserted. There was also the development of the ability to edit and add additional assumptions

Documents

Documents for lawyers in Britain occupy a kind of sacred place in life. For this reason, we have created a documents tab for each individual case, and at the moment when a lawyer creates or accepts a case, the system automatically generates a library of documents from branch templates. Each document is a digital document into which all the necessary information about the property and the client is inserted. There was also the development of the ability to edit and add additional assumptions

Documents

Documents for lawyers in Britain occupy a kind of sacred place in life. For this reason, we have created a documents tab for each individual case, and at the moment when a lawyer creates or accepts a case, the system automatically generates a library of documents from branch templates. Each document is a digital document into which all the necessary information about the property and the client is inserted. There was also the development of the ability to edit and add additional assumptions

Documents

Documents for lawyers in Britain occupy a kind of sacred place in life. For this reason, we have created a documents tab for each individual case, and at the moment when a lawyer creates or accepts a case, the system automatically generates a library of documents from branch templates. Each document is a digital document into which all the necessary information about the property and the client is inserted. There was also the development of the ability to edit and add additional assumptions

Integration and task actions

During almost the entire time of my work, together with the leader of the developer team and the product manager, we studied options for integration with state services from our platform. My part was to create simple forms from dry dates that provided an intuitive and simple look.

Integration and task actions

During almost the entire time of my work, together with the leader of the developer team and the product manager, we studied options for integration with state services from our platform. My part was to create simple forms from dry dates that provided an intuitive and simple look.

Integration and task actions

During almost the entire time of my work, together with the leader of the developer team and the product manager, we studied options for integration with state services from our platform. My part was to create simple forms from dry dates that provided an intuitive and simple look.

Integration and task actions

During almost the entire time of my work, together with the leader of the developer team and the product manager, we studied options for integration with state services from our platform. My part was to create simple forms from dry dates that provided an intuitive and simple look.

Results

The launch of the MVP version of OneDome's conveyancing platform marked a significant milestone in our project. We successfully deployed the platform to several conveyancing agencies, which allowed us to gather real-time feedback and observe its practical implementation in a live environment.

Auto-fill features reduced data errors, improving accuracy.

Early users cut transaction times by 20% with automation.

Rapid adoption by agencies indicated strong market demand.

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